{"id":25781,"date":"2026-07-22T15:27:12","date_gmt":"2026-07-22T15:27:12","guid":{"rendered":"https:\/\/thebusinessculture.co.uk\/hey\/?post_type=events&#038;p=25781"},"modified":"2026-07-22T15:27:16","modified_gmt":"2026-07-22T15:27:16","slug":"improving-sales-performance-and-business-development-results-2","status":"publish","type":"events","link":"https:\/\/thebusinessculture.co.uk\/hey\/events\/improving-sales-performance-and-business-development-results-2\/","title":{"rendered":"Improving Sales Performance and Business Development Results 2"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A commercial session focused on what actually improves business development performance inside live operating environments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not a motivational sales event!<br><br>Five speakers. Five different perspectives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The focus:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What helps organisations win work, improve conversion and protect margin going into Q3 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Topics to include:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 changing buyer behaviour<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 relationship-driven growth<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 commercial trust<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 strategic networking<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 ecosystem leverage<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 AI and communication<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 converting conversations into revenue<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The session is designed for:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 founders<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 business owners<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 commercial leads<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 consultants<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 sales professionals<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 relationship-driven operators<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 people responsible for revenue generation<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Less theory.<\/strong>&nbsp;This is a practical discussion around what has been working in Q1 and Q2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Guest Speakers:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Bela Turpin: Founder of Roo Group<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ellie Birch: Founder of Elligantly Made<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rob McPhun: Founder of PERfecting Conversations<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Strahil Radovski: SocialScore.io<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Craig McNally: Founder of Craig's Special Occasions<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Book <a href=\"https:\/\/www.eventbrite.co.uk\/e\/improving-sales-performance-and-business-development-results-2-tickets-1990077784224\">here<\/a><\/p>\n","protected":false},"featured_media":25782,"template":"","class_list":["post-25781","events","type-events","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/events\/25781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":1,"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/events\/25781\/revisions"}],"predecessor-version":[{"id":25783,"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/events\/25781\/revisions\/25783"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/media\/25782"}],"wp:attachment":[{"href":"https:\/\/thebusinessculture.co.uk\/hey\/wp-json\/wp\/v2\/media?parent=25781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}